ShapeUp Integrates Fitbit Zip: Wellness Zen Ensues

It’s an ongoing effort at ShapeUp to encourage positive behavior change, and one component that helps drive this is the use of devices. Devices not only offer employers the ability to easily collect and validate measures of health improvement, but also offer employees a fun, seamless way to engage in corporate wellness programs.

Earlier this year, we announced our integration of the Fitbit Ultra wireless activity tracker, and now we’re happy to announce our integration of Fitbit’s newest device, the Zip. Offered at a more affordable price than its older brother, the Zip is a wireless activity tracker that syncs activities with ShapeUp’s social wellness platform.

With the Fitbit Zip, there is no need for participants to sign in to the ShapeUp platform to track data, they can simply walk by a wireless hotspot and have the data automatically uploaded. This means less time logging, and more time doing, which makes wellness programs more fun and approachable for everyone.

There are four ways the Fitbit Zip is accessible to ShapeUp participants

1. They already own one.

Great – we’ll get you easily integrated in just one step!

2.They buy one. Links to purchase a Fitbit are included on our platform, making it as easy as possible for interested buyers to get a device.

3. They win one through their employer. Many of our clients give Fitbits as prizes for participation or positive outcomes in wellness programs. With the more affordable Zip now integrate, this will happen more often.

4. Employers buy them. We actually cannot think of a better way to inspire engagement and participation.

The Fitbit Zip isn’t only cool and easy to interact with (seriously…have you seen this thing?), but it makes ShapeUp’s social networking-based wellness program easier than ever to participate in.  In addition, it means that those with different device preferences can all work together on our platform (check out our recent Quantified Self webinar for more information on this) and challenge each other to achieve their health goals, tracking everything seamlessly as they go.

wireless activity tracker, shapeup devices, fitbit zip