The Results of Our First Annual Technology   Employee Wellness Survey

Our 2012 Technology + Employee Wellness Survey Report has been all the industry rage lately! The report has already picked up mentions in Workforce, PBN, and TLNT, and gained the interest of more than 700 people who attended our recent webinar where we discussed the findings of the survey.

So what’s all the buzz about? Well, you can download the full survey for free and go through the results page-by-page to find out. But if you want to know our key findings, just read below:

Of all survey respondents:

• 64% cited improving employee health engagement as the primary goal of their company’s health communication strategy (Tweet this)
• 89% believe their employees are interested in health technology tools, and 87% agree that it’s important to educate employees about these tools even if they don’t provide them (Tweet this)
• More than one-half don’t segment their audiences to deliver targeted health communications (Tweet this)

Among employers who are currently using or considering using some form of health technology:

• 94% believe health technology is instrumental in improving employee perceptions of their wellness effort, while 93% believe it increases use of their wellness resources and 90% confirm it has a positive impact on employee health engagement (Tweet this)
• 56% are most likely to take their first step with online competitions and challenges to increase physical activity (Tweet this)
• There are different priorities for different tools. 91% currently use or plan to use forums and social networks and mobile solutions, such as mobile-optimized sites and text messages, for general health communication. 70% currently use or plan to use tracking devices and sensors, with 81% eyeing them for use with physical activity as well as weight management (41%) and biometrics (17%) (Tweet this)
• Employers are most frequently concerned that budget and staffing challenges will interfere with technology adoption and success (Tweet this)
• Many consider employee access to technology (65%) and implementation and maintenance costs (69%) as barriers to employee health technology adoption (Tweet this)

And there are a ton more. By reading the full survey you can learn more about our findings, including themes we uncovered like:

• The Secrets of Innovators
• Adoption Trends: Social Networks, Mobile, and Devices
• Results and The Obstacles to Achieving Them
• Communication Strategy: Segments and Channels

So what are you waiting for? Download the full survey now!

wellness survey report, employee wellness technology