ShapeUp’s Employee Wellness Platform Logs Record-Breaking 2011
Online Social Employee Wellness Program Helps Participants Lose Thousands of Pounds, Exercise Millions of Minutes, and Walk Billions of Steps
December 29, 2011 – Providence, RI. The year 2011 was another successful one for ShapeUp, the global provider of clinically-proven, social networking-based employee wellness solutions. After a re-branding from Shape Up The Nation to ShapeUp, a marker of its international expansion, the company has engaged hundreds of thousands of employees in wellness challenges across 93 countries and dramatically altered the industry landscape with innovative approaches to employee wellness.
ShapeUp’s expanding online platform leverages trusted social networks – like those that form between colleagues—to encourage difficult behavior change like exercising more, losing weight, and improving nutrition. In order to help people connect around common goals, ShapeUp‘s platform hosts fitness and nutrition challenges in which teams compete to see who can achieve the most substantial health improvements. Over the past twelve months, ShapeUp participants have logged incredible numbers:
- 72 billion pedometer steps, or more than 150 round trips to the moon
- 48 million exercise minutes, or over 90 years of activity
- 508 thousand pounds lost, or the weight of two Statues of Liberty
ShapeUp believes that social relationships are the best motivator for healthy changes. For that reason, its social networking platform empowers participants to form supportive connections with one another, challenge each other to meet wellness goals, and create groups to exercise together. In 2011, ShapeUp’s participants created 224 thousand healthy challenges for each other, illustrating the true power of positive social influence.
“Looking back on this year, I am impressed by the accomplishments of our members,” said Dr. Rajiv Kumar, founder and chief medical officer of ShapeUp. “We know that our social approach to health changes lives, and these numbers clearly demonstrate that. Tallying these results is an inspiring way to end 2011 and provides our team with the motivation to keep innovating so that even more people achieve their best health in 2012.”
Alongside these impressive accomplishments, ShapeUp’s online platform and wellness offerings have continued to evolve over the past 12 months. In addition to ShapeUp’s core social networking platform and healthy challenge curriculum, the company launched a newly re-designed incentives tracking and fulfillment module, wireless and USB biometric device integration, online health coaching for individuals and teams, and twelve new website and user support languages. ShapeUp’s global expansion also led to the adoption of the company’s platform across 93 countries by more than 200 clients worldwide.
To learn more about ShapeUp’s online wellness platform, challenge curriculum, and newest features designed to promote employee health, please visit www.shapeup.com.
About ShapeUp
ShapeUp is the leading global provider of clinically-proven, social networking-based employee wellness programs. Founded in 2006 by two medical doctors, ShapeUp has pioneered an innovative approach to behavior change that uses social networking technology to reduce health care costs and improve the health of large populations. ShapeUp’s evidence-based, clinically-proven social wellness platform covers more than two million lives and is used by more than 200 employers and health plans. For more information, visit http://www.shapeup.com and follow us on Twitter.
